Saturday, June 21, 2008

Pay per Click in Affiliate Marketing

Pay per Click, or PPC, is one of the fastest, surest ways to drive traffic. But does it work if you are promoting affiliate offers?

The answer, of course, is yes! One of the most 'popular' means is using the "Google Cash" method, creating Adwords campaigns that direct-link to an affiliate offer.

Google has recently made some changes that make this a little more difficult - namely, you must link only to your own domains. Of course, there are many ways 'around' this.

The good folks at Analogy Marketing have written extensively about using PPC for Affiliate Marketing. Anyone considering using pay per click would do well to read their blog, Improve Your Internet Marketing.

In fact, they talk extensively about direct-linking and the "Google Cash" method, though you may have to dig around a little.

All Affiliate Marketers should at least be familiar with these methods. With the exception of the most highly competitive products, you can almost always create profitable affiliate sales this way.

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